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GoNext Esports

GoNext Esports is a new organisation based in Greece. It has presence in the biggest competitions in the World and Europe about gaming. I created the whole branding and I was product manager for almost 2 years. I constructed esports teams and organized everything about the organisation.

  • CLIENT GoNext Esports
  • YEAR 2023 - 2024
  • CATEGORY ESPORTS

DESIGN

Design was inspired by Street culture and street high fashion brands. A lot of times inspiration is Japanese culture also as anime or manga art.

CONCEPT

I wanted to create something unique that gaming community could feel familiar. Also, it was a challenge to create a branding that will be easy to be part of the daily life of everyone, merchandise was create with the idea that it could be a streetwear brand. The bigger picture is to create something more than just an Esport team.

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